California Music Channel (CMC) is an American music video broadcast television network based in the San Francisco Bay Area. It is one of the longest running local music video television stations in the world. CMC has been broadcasting music videos over the air in the Bay Area since 1982. CMC has grown from an hour-long program to two 24/7 stations with digital simulcast capabilities. The live broadcasts feature on-camera disc jockeys, audience participation, and contemporary music videos. It is owned by CMC Broadcasting Company, Inc. CMC is carried as a Digital Broadcast Network on ten Northern California television stations.
CMC is unlike all other music video offerings from national cable networks, video clip sites or wireless. CMC is truly radio with pictures. Like successful music radio, CMC is local and live. CALIFORNIA MUSIC CHANNEL serves viewers 24 hours a day with crystal clear digital video and Dolby Stereo audio on KTFL Channel 28.3 San Francisco-Oakland-San Jose and on CMC-TV.com. The Station is also simulcast live weekday afternoons on KTSF San Francisco-Oakland-San Jose. KTSF is broadcast on channel 26 and it is carried on all Bay Area cable and satellite systems on cable channel 8 or 26. Recorded episodes are also available on Comcast Video on Demand throughout California. The radio analogy is proven. CMC is also available and popular on Tunein.
CNN has reported on many of the historical events that have happened in the United States and the world. Since it launched, it was reported on the Gulf War, the 9-1-1 attacks, elections, and more. The coverage delivered on these major events was most often live and many of the reporters went to the site of the event to report. This gave viewers an up-close and personal account of what was really going on at the time. In addition to news stories, CNN also has news-based shows. These shows often have guests to discuss their professional opinions concerning some of the biggest events that were going on at the time. These shows were mostly aired during the evenings and nights and then on the weekend, particularly Sunday.
CMC was founded on August 31, 1981, by Rick Kurkjian, debuting on March 1, 1982, as a half-hour show telecast twelve times per week on Teleprompter Cable Oakland Channel 12. The notion of a Bay Area Interconnect was developed early on as CMC expanded by doing local original cable channels on Concord TV Cable Ch. 11, Viacom Cable of San Francisco Ch 6, Viacom of Marin and Castro Valley Cable TV. After a little more than a year on the local cable channels CMC started running a Saturday night version of the program on KCSM-TV Ch 60 in San Mateo. The CMC broadcast was simulcast in stereo on KCSM-TV's sister station, KCSM-FM 91.1.
In 1983, KCSM-TV was one of a handful of educational-access television stations to experiment with running expanded underwriting announcements and full 30-second commercial TV spots from non-profit organizations. In addition to the U.S. Army, many of its other advertisers were coincidentally set up as non-profit organizations under dealer associations and franchise organizations such as the California Milk Advisory Board and the McDonald's "Golden Arches Advertising Fund". As such, CMC was able to include commercials for these organizations on the otherwise non-commercial, educational, KCSM. This revenue allowed the show to remain profitable, when other local music video shows were struggling to remain on the air or even on non commercial Public-access television.
In 1984, the demand from CMC advertisers grew beyond the scope of underwriting announcements and non profit 30s. On October 1, 1984, the California Music Channel debuted its Monday to Friday broadcast on full power independent KTSF-TV where CMC remained through February 23, 2018.
In 2016 and 2018, Nielsen Media Research encodes, samples, and reports the San Francisco DMA transmissions of CMC as local broadcast TV station CMC-TV and CMC-USA as station CMCU-TV.